Email is an incredibly useful weapon in the battle to recover revenue left on the table when a user abandons their shopping cart.
As part of our series on lifecycle email marketing, we've put together a comprehensive SlideShare guide to sending brilliantly persuasive cart abandonment emails, which walks you through everything you need to include in your basket recovery campaigns.
- Why you should be sending cart abandonment emails
- How to plan a cart abandonment campaign strategy.
- How to get the timing of your emails spot on.
- What kinds of content you should be including.
Check out other titles in our lifecycle email marketing series:
- A Guide to Sending Brilliant Ecommerce Welcome Emails
- An Introduction to Browse Abandonment Emails for Ecommerce