Julian Palmer

Recent Posts

GDPR: Getting Re-Permissioning of Customer Consent Right First Time

Posted by Julian Palmer 28 Mar 18

With just under two months before 25th May, consumers are seeing a plethora of re-permissioning emails hit their inboxes. Some work (very well), others down right fail.

In this article our General Counsel, Julian Palmer, considers what it takes to make sure your re-permissioning campaign (to send future marketing campaigns) works first time.

Read More

10 Things to Consider When Working With Your GDPR Lawyer

Posted by Julian Palmer 12 Jan 18

GDPR: 10 questions ecommerce marketers should ask their lawyersIn our last GDPR-related post, our in-house legal expert and General Counsel Julian Palmer took ecommerce marketers through everything they should know ahead of the EU’s upcoming regulation.

Fast-forward two months and Julian is back— this time talking about ten things retailers should bear in mind when choosing, and working with, a GDPR lawyer.

From the sort of legal firms to seek out to the services you can expect, here’s what he suggests.

p.s. We've written a no-nonsense guide to GDPR for retail marketers- you can download it by clicking here.

Read More

Topics: Data-driven marketing, GDPR and ecommerce marketing, GDPR and retail, ecommerce marketing blog

Expert Opinion: Six Things All Ecommerce Marketers Should Know About GDPR

Posted by Julian Palmer 16 Nov 17

Brussels Belgium GDPR. Sure, everyone's talking about it but it's still difficult to figure out exactly how it affects us.

But with the deadline looming on the horizon, it's time for retailers to take action.

In this blog post, Ometria's resident GDPR expert and General Counsel Julian Palmer explains exactly what it means for ecommerce marketers.

Before you crack on reading the post, here are a key few terms explained:

Data controller: the business that determines the purposes and means of the processing of personal data

Data subject: a natural person(a human rather a corporate body) , who can be identified, or is identifiable, directly or indirectly

Processing: includes collecting, recording, organising, structuring, storing, adapting and retrieving personal data

Read More

Topics: GDPR, GDPR and ecommerce, GDPR and ecommerce marketing, GDPR and retail

Top Posts